How Does the Attitude to Sustainable Food Influence the Perception of Customers at the Point of Sale? - an Eye-Tracking Study
| Autor(en): | Lamberz, Julia Litfin, Thorsten Teckert, Özlem Meeh-Bunse, Gunther |
Stichwörter: | Psychology; Perception; Advertising; Eye tracking; Tracking (education); Marketing; Business | Erscheinungsdatum: | 2019 | Herausgeber: | Zagreb: IRENET - Society for Advancing Innovation and Research in Economy | Journal: | ENTRENOVA - ENTerprise REsearch InNOVAtion | Volumen: | 5 | Ausgabe: | 1 | Startseite: | 402 | Seitenende: | 409 | Externe URL: | https://hrcak.srce.hr/index.php?show=clanak&id_clanak_jezik=365062&lang=hr |
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