Beyond Digital Data and Information Technology: Conceptualizing Data-Driven Culture
Autor(en): | Anton, Eduard Oesterreich, Thuy Duong Aptyka, Markus Teuteberg, Frank |
Stichwörter: | Concept; Data-driven Culture; Definition; Framework | Erscheinungsdatum: | 2023 | Herausgeber: | Association for Information Systems | Journal: | Pacific Asia Journal of the Association for Information Systems | Volumen: | 15 | Ausgabe: | 3 | Zusammenfassung: | Background: The role of a data-driven culture in improving organizational performance is widely recognized, but its conceptual definition lacks uniformity, leading to the existence of various constructs. This paper proposes a guiding framework for a data-driven culture, aiming to foster a unified understanding that aids both researchers and practitioners in the information systems (IS) field. Method: Adopting a qualitative research approach, this study conducts a systematic literature review to discern the breadth and depth of data-driven culture as portrayed in previous works. Alongside this, ten interviews were carried out with professionals well-versed in the application of data-driven strategies. Results: The study uncovers the multifaceted nature of a data-driven culture, highlighting its influence on decision-making practices within organizations. It identifies a range of characteristics relevant to the construct and consolidates these into an integrative framework, thereby developing a conceptual definition for data-driven culture. Conclusion: The paper contributes to the IS field by providing a framework that illuminates the concept of data-driven culture. This new understanding aids researchers in consistently theorizing the same phenomenon, supports the development of refined metrics for assessing data-driven culture, and paves the way for future research in this area. For practitioners, this framework delineates the characteristics of a data-driven culture and their interplay, enabling a more informed approach to cultural change efforts. Moreover, it highlights the importance of acknowledging the wider cultural context, and provides mechanisms to balance the emphasis on tools and values. © Association for Information Systems. |
Beschreibung: | Cited by: 0; All Open Access, Bronze Open Access, Green Open Access |
ISSN: | 1943-7536 | DOI: | 10.17705/1pais.15301 | Externe URL: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85175025583&doi=10.17705%2f1pais.15301&partnerID=40&md5=fd85e46adcb3fc84367db6f15a4e2746 |
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